{
  "id": 12876160,
  "title": "Nine in 10 VMware customer looking to switch vendors due to increased licensing costs",
  "url": "https://urgent.news/2026/10/08/nine-in-10-vmware-customer-looking-to-switch-vendors-due-to-increased",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-08T13:20:00.000Z",
  "source": {
    "name": "TechRadar",
    "slug": "techradar",
    "url": "https://www.techradar.com/pro/nine-in-10-vmware-customer-looking-to-switch-vendors-due-to-increased-licensing-costs"
  },
  "original_language": "en",
  "account": "A recent study has revealed that 90% of decision-makers for VMware customers are considering alternatives to the virtualization software due to steep licensing costs, according to Rimini Street. However, the actual migration away from VMware is a significant hurdle, with many facing high costs or technical difficulties. The primary culprit for dissatisfaction is Broadcom's licensing changes, which have affected 90% of those considering alternatives. Additionally, 54% of respondents expressed discontent with the discontinuation of perpetual licenses. Despite this discontent, 48% of those with perpetual licenses have no plans to switch away from VMware Cloud Foundation. Nevertheless, 60% of surveyed businesses are contemplating multi-hypervisor strategies as a potential first step towards migrating away from VMware. The journey is not straightforward, as operational complexity, managing multiple vendors, handling security with an expanded attack surface, and ups killing workers are all cited as challenges. Enterprises aim to reduce their dependency on a single provider, with some opting for third-party support for existing VMware packages rather than a complete departure. A fifth (18%) of VMware users have already engaged third-party support. For many organizations, this means balancing support for their current environments while investing in new solutions to enhance resilience, security, and scalability over time.",
  "summary": "VMware customers are still unhappy with Broadcom-era price hikes and licensing changes, but moving away isn't so simple.",
  "key_points": [
    "90% of VMware customers considering alternatives due to licensing costs",
    "Broadcom's licensing changes affect 90% of potential switchers",
    "60% of surveyed businesses contemplating multi-hypervisor strategies"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}