{
  "id": 12468019,
  "title": "Grupo Primo compra a Oikos e atinge R$ 34 bi sob custódia",
  "url": "https://urgent.news/2026/10/06/grupo-primo-compra-a-oikos-e-atinge-r-34-bi-sob-custodia",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-06T20:46:09.000Z",
  "source": {
    "name": "Brazil Journal",
    "slug": "brazil-journal",
    "url": "https://braziljournal.com/grupo-primo-compra-a-oikos-e-atinge-r-34-bi-sob-custodia/"
  },
  "original_language": "pt",
  "account": "Grupo Primo, under the leadership of financial influencer Thiago Nigro, has completed its largest acquisition to date, purchasing Oikos, a multi-family office with R$ 8 billion in assets, led by the Zarzur and Grisi families. The transaction involved a stock swap, with Oikos' shareholders becoming shareholders of Primo. Primo, which has been offering investment consulting since February 2023, now has around 44,000 clients, with the average investment ticket being around R$ 860,000. Nigro noted that the acquisition complements their business by adding a 100% focus on ultra high net worth individuals, as Oikos serves only 40 families with a minimum ticket of R$ 100 million and an average ticket of R$ 200 million. Primo aims to better serve this client profile with a more specialized and adequately serviced private segment. Both companies share the same values and vision of acting independently and in the best interest of the client, with a fee-based model. Oikos had previously sought to lower its minimum ticket from R$ 100 million to enter the market from R$ 20 million, allowing them to better serve a broader range of clients. With this acquisition, Primo now has R$ 34 billion in assets under custody and aims to reach R$ 40 billion by the end of the year, with a goal of reaching R$ 100 billion by 2028, which may involve further M&As, although this is not their primary strategy.",
  "summary": "No maior M&A de sua história, o Grupo Primo – controlado pelo influenciador de finanças Thiago Nigro – adquiriu a Oikos, um multi-family office com R$ 8 bi em ativos que tem as famílias Zarzur e Grisi como acionistas de referência. A transação foi uma troca de ações, com os acionistas da Oikos se tornando […] The post Grupo Primo compra a Oikos e atinge R$ 34 bi sob custódia appeared first on…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}