{
  "id": 12381944,
  "title": "Brazil wants to be in \"the top five game producers in the world in less than 10 years\"",
  "url": "https://urgent.news/2026/10/06/brazil-wants-to-be-in-the-top-five-game-producers-in-the-world-in",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-10-06T13:00:00.000Z",
  "source": {
    "name": "GamesIndustry",
    "slug": "gamesindustry",
    "url": "https://www.gamesindustry.biz/brazil-wants-to-be-in-the-top-five-game-producers-in-the-world-in-less-than-10-years"
  },
  "original_language": "en",
  "account": "Brazil aims to become one of the top five game producers globally within the next decade, according to Rodrigo Terra, president of the Brazilian games industry trade body Abragames. Speaking to GamesIndustry.biz, Terra expressed his desire for the world to become familiar with Brazilian culture through its talented artists, writers, and game developers. Currently, Brazil is primarily associated with football, samba music, carnival, and capybaras. However, Patricia Sato, executive manager for Brazil Games, a program promoting international business opportunities for Brazilian companies, hopes that players will discover other facets of Brazilian culture via video games produced in the country.\n\nSato pointed to the game Hell Clock, a dark fantasy interpretation of Brazil's War of Canudos, as an example of how the nation's history can be represented in games. Terra emphasized that Brazil wants to be recognized for its diverse cultural values, not just football or samba. This shift in perception has already begun, as evidenced by the popularity of Brazilian symbols on platforms like TikTok.\n\nIn recent years, Brazil has taken steps to bolster its game sector. The country introduced a new legal framework defining video games for legal purposes, introducing incentives for game companies and expanding investment opportunities. These efforts have culminated in the ministry of labour recognizing additional video game-related professions, such as game designers, game narrative experts, and artists. Additionally, Abragames has been working on strengthening international connections, particularly with Asian countries like Japan, Korea, China, and Southeast Asian nations including Thailand, Vietnam, and Malaysia.\n\nAccording to Newzoo's Global Games Market Report, released earlier this year, Latin America is expected to see a 4.7% increase in the number of players by 2026, reaching 394 million. The region also shows promising growth in Steam usage, alongside the Middle East and Asia-Pacific regions. Games revenue in Latin America is projected to surpass $9.3 billion by 2026, representing a 7.9% year-on-year growth compared to the 5.4% growth in North America. This transformation in the games industry landscape in Brazil marks a significant turnaround, shifting the focus from emigration to attracting international investment and talent.",
  "summary": "Soft power – a nation exerting power through economic or cultural influence – is something we're all used to in terms of film and TV. Think of the influence that Hollywood has around the world, or the way that anime has spread the recognition of Japanese culture. Read more",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}