{
  "id": 12358368,
  "title": "PMI launches free course to help entrepreneurs build sustainable businesses",
  "url": "https://urgent.news/2026/10/06/pmi-launches-free-course-to-help-entrepreneurs-build-sustainable",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-06T10:33:49.000Z",
  "source": {
    "name": "MyJoyOnline Ghana",
    "slug": "myjoyonline-ghana",
    "url": "https://www.myjoyonline.com/pmi-launches-free-course-to-help-entrepreneurs-build-sustainable-businesses/"
  },
  "original_language": "en",
  "account": "The Project Management Institute (PMI) has unveiled a new free online course aimed at aiding entrepreneurs in constructing sustainable businesses. Unveiled on October 6, 2026, PMI Foundations: Project Management for Entrepreneurs focuses on crucial skills such as planning, financial management, and efficient project delivery. The course is tailored for business founders, side business operators, independent workers, community innovators, and small teams across a range of industries. It requires no prior business training or project management experience and allows learners to select their own learning paths. It includes practical templates, reflection activities, insights from experienced founders, and AI-assisted brainstorming sessions.\n\nPMI's Managing Director for Sub-Saharan Africa, George Asamani, emphasized that entrepreneurial success hinges on understanding the costs and resources necessary for work delivery. \"A brand deal can bring in revenue, but creators also need to understand what it will cost to deliver. Project management helps them plan that work and use their resources wisely,\" he stated. The course's relevance is highlighted by projections that Africa's creator economy could reach US$18 billion by 2030. However, the findings from the Africa Creator Economy Report 2.0 indicate that many creators face challenges in generating consistent earnings. Sixty percent of respondents reported earning less than US$100 a month, while 40 percent considered their creative activities part-time work. The report also highlighted business strategy, management, and financial decision-making as essential skills for attracting investments, with 71 percent of respondents identifying these areas as crucial.\n\nThe course addresses these challenges by providing lessons on assessing business readiness, managing resources, understanding cash flow, and making informed financial decisions. For instance, it helps creators understand costs associated with tasks such as hiring editors or equipment before receiving payment for a campaign. It also guides learners through goal-setting, task assignment, and recognizing how delays in one activity can impact the entire project. Other lessons focus on testing ideas with potential customers, communicating product value, building trust, and measuring sales-generating activities. Leadership, communication, support networks, and sustainable expansion are also covered, especially for solo entrepreneurs.\n\nAsamani noted that the growing creator economy necessitates businesses that can reliably deliver and support those behind them. \"We want entrepreneurs across sectors to have access to practical skills that help them keep their commitments, work through uncertainty, and make informed choices about growth,\" he said. African Development Bank estimates cited by PMI suggest that between 10 million and 12 million young Africans enter the labor market annually, while only about three million formal jobs are created annually. Asamani stressed that practical business skills could help entrepreneurs manage uncertainty and make informed decisions as their ventures grow. PMI, a leading authority in project success since 1969, offers resources, certifications, and knowledge to lead projects and transformations effectively and responsibly.",
  "summary": "The Project Management Institute (PMI) has launched a free online course to help aspiring and early-stage entrepreneurs develop the practical skills needed to turn their ideas into viable businesses.",
  "key_points": [
    "PMI launches free online course for entrepreneurs on October 6, 2026",
    "Course focuses on planning, financial management, and project delivery",
    "Addresses challenges in Africa's creator economy with 71% identifying financial decisions as crucial"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}