{
  "id": 12336292,
  "title": "Iconic Japanese Gameshow ‘Action Arena’ To Be Shopped Internationally For First Time By NBCUniversal Formats",
  "url": "https://urgent.news/2026/10/06/iconic-japanese-gameshow-action-arena-to-be-shopped-internationally",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-06T08:30:00.000Z",
  "source": {
    "name": "Deadline",
    "slug": "deadline",
    "url": "https://deadline.com/2026/10/action-arena-japanese-nbcuniversal-formats-sold-mipcom-1237146813/"
  },
  "original_language": "en",
  "account": null,
  "summary": "EXCLUSIVE: Iconic Japanese gameshow Action Arena is being taken to international buyers for the first time in its plus-30-year history. NBCUniversal Formats has acquired distribution rights to the hit Tokyo Broadcasting System (TBS) show, which sees contestants and celebrities take on a series of entertaining physical and mental challenges designed to test their wits, teamwork […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}