{
  "id": 12331601,
  "title": "Coke and Pepsi conned us into believing litter was our fault. This trick is even worse",
  "url": "https://urgent.news/2026/10/06/coke-and-pepsi-conned-us-into-believing-litter-was-our-fault-this-12331601",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-06T08:00:00.000Z",
  "source": {
    "name": "The Sydney Morning Herald",
    "slug": "the-sydney-morning-herald",
    "url": "https://www.smh.com.au/technology/coke-and-pepsi-conned-us-into-believing-litter-was-our-fault-this-trick-is-even-worse-20261006-p61301.html?ref=rss"
  },
  "original_language": "en",
  "account": null,
  "summary": "In the 1970s, Keep America Beautiful created the “Crying Indian” ad showing a Native American shedding tears as people throw rubbish into rivers. It was not what it seemed. For a start, the actor was Italian.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Age",
        "title": "Coke and Pepsi conned us into believing litter was our fault. This trick is even worse",
        "url": "https://urgent.news/2026/10/06/coke-and-pepsi-conned-us-into-believing-litter-was-our-fault-this",
        "published": "2026-10-06T08:00:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}