{
  "id": 12290827,
  "title": "Prem Keetanu Box Office Collection Day 4: Veer Pahariya And Aparshakti Khurana Starrer Sees Another Dip, Collects ₹10 Lakh",
  "url": "https://urgent.news/2026/10/06/prem-keetanu-box-office-collection-day-4-veer-pahariya-and-aparshakti",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-06T03:28:49.000Z",
  "source": {
    "name": "Free Press Journal",
    "slug": "free-press-journal",
    "url": "https://www.freepressjournal.in/entertainment/prem-keetanu-box-office-collection-day-4-veer-pahariya-and-aparshakti-khurana-starrer-sees-another-dip-collects-10-lakh"
  },
  "original_language": "en",
  "account": "Prem Keetanu, a Veer Pahariya-starrer film, has seen a continued decline in box office collections on its fourth day. The movie, which is based on the romantic rivalry between Vishal (Veer Pahariya) and Ranjeet (Aparshakti Khurana), failed to make a strong impact since its release on October 2. The film, which also stars debutant Aafiya Sayed and features Aparshakti Khurana, Nikhil Vijay and Rakesh Bedi in pivotal roles, saw a 64.3% drop in collections from Day 3, collecting an estimated Rs 10 lakh net on Day 4 across 685 shows. With a reported budget of around Rs 3 crore, Prem Keetanu's total India net collection after four days stands at approximately Rs 1.21 crore, far from recovering its production cost. The sharp Monday drop is raising concerns as the film has struggled to build momentum during its opening weekend.",
  "summary": "Prem Keetanu, starring Veer Pahariya in the lead role, has struggled to make a strong impact at the box office since its release. The film, which marks Pahariya’s second outing after Sky Force, hit theatres on October 2 and is facing competition from Ajay Devgn’s Drishyam: The Conclusion. Debutant Aafiya Sayed plays the female lead, while Aparshakti Khurana, Nikhil Vijay and Rakesh Bedi feature…",
  "key_points": [
    "Prem Keetanu collects ₹10 lakh on Day 4, continuing box office decline",
    "Veer Pahariya and Aparshakti Khurana star in romantic rivalry film",
    "Film's total India net collection after 4 days at approximately Rs 1.21 crore"
  ],
  "editors_take": "The sharp decline in Prem Keetanu's box office collections on its fourth day raises concerns about the film's ability to recover its production cost and build momentum.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}