{
  "id": 12268643,
  "title": "LeBron James has free rein over Michael Rubin’s Fanatics helicopter",
  "url": "https://urgent.news/2026/10/06/lebron-james-has-free-rein-over-michael-rubins-fanatics-helicopter",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-06T00:40:07.000Z",
  "source": {
    "name": "Yahoo Sports",
    "slug": "yahoo-sports",
    "url": "https://sports.yahoo.com/articles/lebron-james-free-rein-over-004007242.html"
  },
  "original_language": "en",
  "account": "LeBron James is leading the Philadelphia 76ers as they usher in a new chapter for the NBA franchise. However, despite selling his 10 percent stake in the team back in 2022, a familiar face from the organization, Michael Rubin, is still involved with the Sixers. Rubin is the CEO and founder of Fanatics, a company that has partnered with James for exclusive memorabilia rights.\n\nFanatics has granted James unrestricted use of its helicopter to travel between Philadelphia and New York City for his frequent commutes. This arrangement is stipulated in James' contract with Fanatics, ensuring the NBA icon can easily travel between the two cities.\n\nJames signed a two-year veterans minimum deal with the 76ers, worth $7.95 million. Rubin remains active in Sixers-related events, frequently seen alongside celebrities at Philadelphia sporting events. The partnership with Fanatics appears to be benefiting both James and the 76ers, as Rubin continues to be involved with the team despite his departure from ownership.",
  "summary": "Michael Rubin is still helping the 76ers despite no longer owning the franchise.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Yahoo Sports",
        "title": "LeBron James Gets Free Fanatics Helicopter Access For 76ers Commute Between Philly And NYC",
        "url": "https://urgent.news/2026/10/05/lebron-james-gets-free-fanatics-helicopter-access-for-76ers-commute",
        "published": "2026-10-05T20:06:26.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}