{
  "id": 122359,
  "title": "How to build secure and user-friendly AI: ‘If data sits in a silo, it only sees part of the picture’",
  "url": "https://urgent.news/2026/08/04/how-to-build-secure-and-user-friendly-ai-if-data-sits-in-a-silo-it",
  "topic": "ai",
  "section": "AI",
  "published": "2026-08-04T09:10:07.000Z",
  "source": {
    "name": "Sifted",
    "slug": "sifted",
    "url": "https://sifted.eu/articles/build-secure-and-user-friendly-ai-brnd/"
  },
  "original_language": "en",
  "account": "Many companies are turning to AI to streamline operations, but they often face a dilemma between security and usability. Michael Pietsch, VP of DACH at Box, a content management platform, says the main obstacle to AI success is the data it utilizes. Companies must first ensure their data is secure and organized before adopting AI. He recommends companies use an intelligent content management platform like Box, which can automate security controls and grant users easy access while maintaining robust guardrails. The issue arises when data is scattered across multiple systems, making it difficult for AI to provide accurate insights. Consolidating data into a single system allows AI to access the complete context needed to deliver valuable results. When this is done, AI tools can inherit existing user permissions and compliance controls, allowing for seamless use without compromising security. In regulated industries like healthcare, finance, and public sector, compliance and data sovereignty become critical concerns. Companies must ensure data residency is managed carefully to avoid exposing sensitive information. Instead of blocking access to consumer AI tools, businesses should offer secure alternatives, like Box, to satisfy employee needs and maintain compliance. The key to successful AI integration is prioritizing content and data management over selecting the right AI model.",
  "summary": null,
  "key_points": [
    "Companies struggle to balance AI security and usability.",
    "Intelligent content management platforms automate security and access.",
    "Consolidated data enables AI to provide accurate insights."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}