{
  "id": 12081486,
  "title": "Embassy Developments Records ₹1,800 crore Pre-Sales At Embassy Origins Launch",
  "url": "https://urgent.news/2026/10/05/embassy-developments-records-1-800-crore-pre-sales-at-embassy-origins",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-05T04:44:45.000Z",
  "source": {
    "name": "Free Press Journal",
    "slug": "free-press-journal",
    "url": "https://www.freepressjournal.in/business/embassy-developments-records-1800-crore-pre-sales-at-embassy-origins-launch"
  },
  "original_language": "en",
  "account": "Mumbai, October 5, 2026 - Embassy Developments Limited (EDL), a company listed on the NSE as EMBDL and BSE as 532832, announced on October 5, 2026, that pre-sales for its residential project Embassy Origins reached ₹1,800 crore. Embassy Origins spans an expansive 85-acre area in North Bengaluru. The company secured bookings for 477 homes within the first week of its launch on September 16, 2026. This early response represents an impressive 62% absorption rate of the launched units, translating to over 10 lakh square feet of saleable area.\n\nEmbassy Developments Limited comprises two RERA-registered residential projects under Embassy Origins: Embassy Riverine and Embassy South Reserve. Embassy Riverine offers 217 villas in various BHK configurations across approximately 1.1 million square feet. Embassy South Reserve provides 855 apartments, ranging from studios to 3.5 BHK, across an area of around 1.5 million square feet. Together, these two projects account for roughly 2.6 million square feet of saleable residential space.\n\nReeza Sebastian, Chief Revenue Officer - Residential at Embassy Developments Limited, commented on the launch, stating that the strong response is due to the community's design, which is deeply influenced by the natural surroundings. Sebastian highlighted that this design-first approach aligns with the company's commitment to nature-oriented residential developments. Looking forward, Sebastian expressed confidence in the positive momentum, noting that it bodes well for the company's FY27 pre-sales and cash flow projections. EDL intends to capitalize on this success with subsequent phases of Embassy Origins and its broader North Bengaluru development portfolio.\n\nDisclaimer: This report is based on the company's exchange filings and serves purely informational purposes. Investors are advised to conduct their own risk assessments before making any investment decisions.",
  "summary": "Mumbai: Embassy Developments Limited (EDL) on October 5, 2026, reported pre-sales exceeding ₹1,800 crore for Embassy Origins, an 85-acre residential project in North Bengaluru . The company, which is listed on NSE as EMBDL and BSE as 532832, secured bookings for 477 homes. Project Details Within one week of its launch on September 16, 2026, the company achieved 62% absorption of the launched…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}