{
  "id": 11981862,
  "title": "Sifuna vows Equitable Party could retain name if rebranding blocked",
  "url": "https://urgent.news/2026/10/04/sifuna-vows-equitable-party-could-retain-name-if-rebranding-blocked",
  "topic": "world",
  "section": "World",
  "published": "2026-10-04T18:33:48.000Z",
  "source": {
    "name": "Capital FM Kenya",
    "slug": "capital-fm-kenya",
    "url": "https://capitalfm.africa/sifuna-vows-equitable-party-could-retain-name-if-rebranding-blocked/"
  },
  "original_language": "en",
  "account": "Nairobi Senator Edwin Sifuna declared that his political faction, the Equitable Party, will persist under its existing name even if attempts to rebrand it are obstructed. The party aims to rebrand as the Linda Mwananchi Movement, but will maintain its current identity if the rebranding process is impeded. Sifuna warned that the party will continue under the same name until the 2027 elections. The interim leader of the Trans-Nzoia East Progressive Party accused the Office of the Registrar of Political Parties of enabling political fraud, without elaborating. Sifuna praised the founders of the party, including Dr. Shanga, Dr. Eunice Juma, and Mr. Karani, for providing the vehicle for their movement, Linda Mwananchi. The party has faced various challenges in securing a political platform for the upcoming elections. Sifuna expressed gratitude to political leaders and lawyers who assisted the movement in overcoming legal and political obstacles to secure the party. The Equitable Party will now concentrate on creating a national political strategy and rallying Kenyans ahead of the 2027 polls. Sifuna announced that the party will soon seek to rebrand from The Equitable Party to the Linda Mwananchi Movement, as they believe the movement has been developed by each individual contributor.",
  "summary": "\"I want to make it clear that in the event that more obstacles are put in the path of rebranding this party called The Equitable Party. As we have experienced in the past, the Party will continue with its present identity until the ballots are cast in 2027,\" the TEP Interim Leader affirmed.",
  "key_points": [
    "Equitable Party will retain \"Equitable Party\" name if rebrand blocked.",
    "Party aims to rebrand as \"Linda Mwananchi Movement\".",
    "Sifuna vows party will continue under same name until 2027 elections."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}