{
  "id": 11951463,
  "title": "‘Avengers: Endgame’ Overtakes ‘Avatar’ Again As Highest Grossing Movie Ever At Global Box Office",
  "url": "https://urgent.news/2026/10/04/avengers-endgame-overtakes-avatar-again-as-highest-grossing-movie",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-10-04T15:11:23.000Z",
  "source": {
    "name": "Deadline",
    "slug": "deadline",
    "url": "https://deadline.com/2026/10/box-office-avengers-endgame-avatar-record-1237146168/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Avengers: Endgame has reclaimed its position as the highest-grossing movie of all time, surpassing Avatar. According to Deadline, Avengers: Endgame has now earned $2.9255 billion globally, edging out Avatar's $2.9237 billion.\n\nThe re-release of Avengers: Endgame, dubbed \"Endgame Encore\", has contributed to its increased earnings. TheWrap reports that this re-release added $126 million to the film's lifetime gross, with $36.2 million coming from domestic markets and $89.8 million from overseas.\n\nThe re-release was tied to promotional efforts for the upcoming Avengers: Doomsday movie, which has already generated significant interest with nearly $60 million in presales, Variety notes. The success of Avengers: Endgame has also contributed to the Marvel Cinematic Universe's total franchise gross of $35 billion since the release of Iron Man in 2008.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 5,
    "also_reported_by": [
      {
        "outlet": "Variety",
        "title": "‘Avengers: Endgame’ Overtakes ‘Avatar’ as Highest-Grossing Movie in History With $2.925 Billion After ‘Encore’ Re-Release",
        "url": "https://urgent.news/2026/10/04/avengers-endgame-overtakes-avatar-as-highest-grossing-movie-in",
        "published": "2026-10-04T14:46:59.000Z"
      },
      {
        "outlet": "TheWrap",
        "title": "‘Avengers: Endgame’ Takes Back the All-Time Box Office Record From ‘Avatar’ After ‘Encore’ Reissue",
        "url": "https://urgent.news/2026/10/04/avengers-endgame-takes-back-the-all-time-box-office-record-from",
        "published": "2026-10-04T15:08:45.000Z"
      },
      {
        "outlet": "The Hollywood Reporter",
        "title": "‘Avengers: Endgame’ Returns to No. 1 on All-Time Global Box Office Chart, Surpassing ‘Avatar’",
        "url": "https://urgent.news/2026/10/04/avengers-endgame-returns-to-no-1-on-all-time-global-box-office-chart",
        "published": "2026-10-04T15:34:35.000Z"
      },
      {
        "outlet": "Forbes",
        "title": "‘Avengers: Endgame’ Reclaims All-Time Box Office Record From ‘Avatar’",
        "url": "https://urgent.news/2026/10/04/avengers-endgame-reclaims-all-time-box-office-record-from-avatar",
        "published": "2026-10-04T16:55:06.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}