{
  "id": 11835824,
  "title": "TWG Tea opens its largest store in the world at Changi Airport – with its first permanent museum",
  "url": "https://urgent.news/2026/10/04/twg-tea-opens-its-largest-store-in-the-world-at-changi-airport-with",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-04T03:44:29.000Z",
  "source": {
    "name": "Channel News Asia",
    "slug": "channel-news-asia",
    "url": "https://www.channelnewsasia.com/experiences/twg-tea-largest-store-changi-airport-6430376"
  },
  "original_language": "en",
  "account": "The Singapore-born tea brand TWG Tea has opened its largest store in the world at Changi Airport, featuring a permanent museum of antique tea wares. The 2,700 sq ft flagship, called the TWG Tea Gallery, opened airside on October 1, surpassing the size of its Terminal 4 sibling. The store showcases over 1,000 teas and an impressive collection of antique tea pieces and Russian/Soviet samovars dating from the 17th to the 20th centuries. The TWG Tea Museum, the brand's first permanent one, houses more than 170 antique tea wares and over 50 historical samovars, reflecting Bouqdib's fascination with the relationship between objects, tea, and the people who use them. The store's design incorporates natural materials like marble, wood, stone, glass, and brass, chosen for their durability, as airport retail sees a higher daily footfall. The Gallery offers a unique experience for both quick travellers and those with more time to explore, with a takeaway tea counter, new ice cream and sorbet flavors made from Singaporean ingredients, and exclusive blends not available elsewhere. Despite the luxurious design, TWG Tea aims to remain accessible and welcoming to all customers.",
  "summary": "The Singapore-born tea brand’s new 2,700 sq ft flagship brings together more than 1,000 teas, a museum of antique tea wares and exclusive creations for travellers on the move.",
  "key_points": [
    "TWG Tea opens 2,700 sq ft flagship at Changi Airport",
    "TWG Tea Museum houses over 170 antique tea wares",
    "Store features exclusive Singaporean ice cream flavors"
  ],
  "editors_take": "The new flagship store cements TWG Tea's position as a luxury brand while aiming to stay accessible, offering a unique experience for travelers through its museum, diverse tea selection, and Singaporean-inspired treats.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}