{
  "id": 11408145,
  "title": "Nike CEO makes statement on Caitlin Clark’s new shoes as history made",
  "url": "https://urgent.news/2026/10/02/nike-ceo-makes-statement-on-caitlin-clarks-new-shoes-as-history-made",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-02T09:45:00.000Z",
  "source": {
    "name": "Yahoo Sports",
    "slug": "yahoo-sports",
    "url": "https://sports.yahoo.com/articles/nike-ceo-makes-statement-caitlin-094500978.html"
  },
  "original_language": "en",
  "account": "Nike CEO Elliott Hill made a significant statement regarding the launch of Caitlin Clark's new shoes, dubbing it \"the largest women's signature shoe launch in Nike's history.\" The Caitlin 1s debuted on October 1, with some colorways selling out within just a couple of hours of their availability. The shoes were met with great reception, with reports suggesting that they were nearly sold out shortly after their release.\n\nElliott Hill also mentioned that the launch event took place in 5,000 stores, marking twice the average for a Nike basketball signature shoe. This highly anticipated product launch was supported by a major holiday season marketing campaign from Nike.\n\nThe Caitlin 1s aren't the only version of Clark's shoes to come out. Potter fans can look forward to a Taylor Swift-inspired 'Friendship Bracelet' version, which is expected to be released in the future. Meanwhile, Kansas City Chiefs star Travis Kelce is among those who have worn the Chiefs-inspired version of the shoes, praising their design and comfort. Travis Kelce described the shoes as functional with a modern twist, featuring an ombre color scheme from yellow to red. He stated that the shoes feel sturdy and reliable, making them a solid investment.",
  "summary": "Caitlin Clark has quickly cemented herself as a top performer in the WNBA, and her rise has continued off the court via a collaboration with Nike. Clark revealed earlier this year she was launching her own shoes with the company, and the official launch of some colourways was on October 1.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Yahoo Sports",
        "title": "Caitlin Clark shoves ex-teammate in Fever huddle bringing technical fouls in elimination game",
        "url": "https://urgent.news/2026/10/02/caitlin-clark-shoves-ex-teammate-in-fever-huddle-bringing-technical",
        "published": "2026-10-02T01:31:17.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}