{
  "id": 11270321,
  "title": "Typos and anger: Why Trump's AI rebrand attempt faces opposition",
  "url": "https://urgent.news/2026/10/01/typos-and-anger-why-trumps-ai-rebrand-attempt-faces-opposition-11270321",
  "topic": "ai",
  "section": "AI",
  "published": "2026-10-01T19:40:23.000Z",
  "source": {
    "name": "The National Business",
    "slug": "the-national-business",
    "url": "https://www.thenationalnews.com/future/technology/2026/10/01/ai-news-trump-superintelligence-newsom/"
  },
  "original_language": "en",
  "account": "California Governor Gavin Newsom has rejected President Donald Trump's proposal to refer to artificial intelligence (AI) as \"super intelligence\" (SI), following a string of social media jibes. In an executive order signed on October 1, Newsom declared \"Artificial Intelligence\" as the official name for AI in the state, accompanied by a picture of the signed document. Trump, who began advocating for the term \"super intelligence\" in September, reiterated his stance during a UN General Assembly speech and a White House meeting on AI concerns.\n\nTrump's efforts to rebrand AI have met with confusion and ridicule rather than support. On his executive order, \"United States\" was misspelled, and Nvidia CEO Jensen Huang repeatedly corrected himself during a public address, saying \"I mean SI\" instead of \"AI.\" AI experts contend that terms like \"AI superintelligence\" have been in use for years, even before Trump's attempt to rename the technology.\n\nDespite Trump's efforts, a majority of registered voters remain skeptical and concerned about AI's potential to cause harm, according to polling data. Nearly eight in 10 voters favor safety over the race to dominate AI development, and about 73% oppose building AI data centers in their communities. This sentiment aligns with concerns raised by a recent Pew Research poll, which found that a median of 55% of adults across 18 high-income countries believe AI will lead to fewer jobs in the next 20 years.",
  "summary": "California will not be following US President Donald Trump's order to refer to AI as \"super intelligence\". In a continuation of a long-running social media trolling campaign, California's Democratic Governor Gavin Newsom needled Mr Trump about the issue this week. \"I just signed an executive order permanently declaring Artificial Intelligence 'Artificial Intelligence' in California,\" Mr Newsom…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The National UAE",
        "title": "Typos and anger: Why Trump's AI rebrand attempt faces opposition",
        "url": "https://urgent.news/2026/10/01/typos-and-anger-why-trumps-ai-rebrand-attempt-faces-opposition",
        "published": "2026-10-01T19:40:23.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}