{
  "id": 11061363,
  "title": "Berger Paints boss demands shift to problem-solving innovation",
  "url": "https://urgent.news/2026/10/01/berger-paints-boss-demands-shift-to-problem-solving-innovation-11061363",
  "topic": "business",
  "section": "Business",
  "published": "2026-10-01T00:06:52.000Z",
  "source": {
    "name": "Punch Nigeria",
    "slug": "punch-nigeria",
    "url": "https://punchng.com/berger-paints-boss-demands-shift-to-problem-solving-innovation/"
  },
  "original_language": "en",
  "account": "Abi Ayida, Chairman of Berger Paints Nigeria Plc, has urged the company to pivot from focusing on novel product development to addressing real-world issues faced by Nigerians. At the unveiling of Berger Paints’ CoolComfort thermal paint solution in Lagos, Ayida emphasized that true innovation should be judged not by the uniqueness of a product, but by its practical value and problem-solving capabilities.\n\nCoolComfort, suitable for both interior and exterior surfaces, is engineered to minimize heat absorption in buildings and foster energy-efficient, comfortable indoor environments. The product was presented at an industry forum attended by stakeholders from real estate, construction, architecture, design, finance, sustainability, facility management, and government to discuss the future of Nigeria’s built environment.\n\nAyida highlighted the company’s extensive experience in Nigeria’s built sector, stating that Berger Paints has a duty to apply its knowledge to contemporary challenges. He noted the growing demand for structures that can adapt to Nigeria’s climate while providing comfort and resilience, underscoring the importance of practical innovation.\n\nMoreover, Ayida advocated for stronger collaboration among industry professionals to tackle systemic issues in the sector. The Group Managing Director, Alaba Fagun, explained that CoolComfort was developed to meet evolving consumer needs and address environmental shifts. Fagun explained that the product’s creation was driven by the need to enhance how Nigerians live in their homes and workplaces, supporting their well-being and reducing energy consumption.\n\nFagun emphasized that building quality should be judged by comfort, efficiency, and overall user experience, not just the physical structure. She described CoolComfort as part of Berger Paints’ response to emerging challenges in the built environment to improve the quality of life for Nigerian buildings.\n\nAt the forum, The Chair Centre Group’s Founder and CEO, Ibukun Awosika, called for businesses to deepen their knowledge of consumer trends and respond proactively to changing market dynamics. In her keynote address, \"Innovation as a Catalyst for Sustainable Growth,\" Awosika defined innovation as a mindset that challenges existing practices, identifies emerging needs, and delivers lasting value focused on quality, safety, and customer experience.",
  "summary": "The Chairman of Berger Paints Nigeria, Abi Ayida, has called for a shift to innovation that solves real economic, environmental, and social challenges. Read More: https://punchng.com/berger-paints-boss-demands-shift-to-problem-solving-innovation/",
  "key_points": [
    "Berger Paints CEO Abi Ayida urges shift to problem-solving innovation over novel products.",
    "CoolComfort thermal paint addresses heat absorption, energy efficiency, and indoor comfort.",
    "Industry stakeholders discuss Nigeria’s built environment future at the product unveiling."
  ],
  "editors_take": "Berger Paints' shift towards problem-solving innovation marks a strategic pivot to tackle real-world challenges in Nigeria's built environment, driven by customer needs and a focus on practical value and comfort.",
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Punch",
        "title": "Berger Paints boss demands shift to problem-solving innovation",
        "url": "https://urgent.news/2026/10/01/berger-paints-boss-demands-shift-to-problem-solving-innovation",
        "published": "2026-10-01T00:00:53.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}