{
  "id": 10967498,
  "title": "How to Buy Your Business",
  "url": "https://urgent.news/2026/09/30/how-to-buy-your-business",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-30T14:27:32.000Z",
  "source": {
    "name": "Fast Company",
    "slug": "fast-company",
    "url": "https://www.fastcompany.com/91615891/how-to-buy-your-business"
  },
  "original_language": "en",
  "account": null,
  "summary": "There’s a new path to running a business, and it doesn’t mean spending years climbing the corporate ladder or starting your own company from scratch. Entrepreneurship Through Acquisition (ETA), which involves buying an established, often profitable business, has emerged as a viable wealth-building alternative. The movement is gaining traction, but that doesn’t mean it comes without challenges.…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}