{
  "id": 10947100,
  "title": "Blue Matter Launches Behavioral Science Center of Excellence to Decode and Predict Health Care Decisions in a Rapidly Evolving Biopharma Landscape",
  "url": "https://urgent.news/2026/09/30/blue-matter-launches-behavioral-science-center-of-excellence-to",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-30T13:12:16.000Z",
  "source": {
    "name": "Financial Post",
    "slug": "financial-post",
    "url": "https://financialpost.com/pmn/business-wire-news-releases-pmn/blue-matter-launches-behavioral-science-center-of-excellence-to-decode-and-predict-health-care-decisions-in-a-rapidly-evolving-biopharma-landscape"
  },
  "original_language": "en",
  "account": null,
  "summary": "NEW YORK — Blue Matter today announced the launch of its Behavioral Science Center of Excellence (BeSci CoE), a specialized capability within the Blue Matter Insights primary market research team. The CoE applies behavioral science as a strategic lens to decode the “why” behind the decisions made by healthcare professionals, patients, care partners, and other […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}