{
  "id": 10864393,
  "title": "Bollywood.AI founder hits back as Urvashi Rautela seeks Rs 70 billion in damages: ‘Educate yourself’",
  "url": "https://urgent.news/2026/09/30/bollywood-ai-founder-hits-back-as-urvashi-rautela-seeks-rs-70-billion",
  "topic": "ai",
  "section": "AI",
  "published": "2026-09-30T04:39:49.000Z",
  "source": {
    "name": "Gulf News",
    "slug": "gulf-news",
    "url": "https://gulfnews.com/entertainment/bollywoodai-founder-hits-back-as-urvashi-rautela-seeks-rs-70-billion-in-damages-educate-yourself-1.500692980"
  },
  "original_language": "en",
  "account": "Urvashi Rautela, a prominent Bollywood actress, is taking legal action against a Los Angeles-based AI company, Bollywood.AI, for allegedly using her name, images, and videos without her consent. The actress's team announced on Instagram that they are pursuing appropriate legal remedies, including claiming damages of up to Rs 70 billion. Urvashi Rautela stated that the company must respect her rights and not use her persona without her permission. The controversy began after Urvashi gave an interview to Bollywood.AI, where she expressed her views on the impact of artificial intelligence on Bollywood. Sheeraz Hasan, the CEO of Bollywood.AI, responded dismissively to the allegations, claiming that the company did not misquote her and urging Urvashi to educate herself about the advancements in AI and the future of Bollywood's entertainment industry.",
  "summary": "On Tuesday, Urvashi Rautela 's team announced on Instagram that the actor is taking legal action against a Los Angeles-based AI company, accusing it of using her name, images, and videos without authorisation. The message from the actor's camp was direct: \"We are pursuing appropriate legal remedies, including damages currently being assessed at Rs 7,000 crore against the Los Angeles-based…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Free Press Journal",
        "title": "Urvashi Rautela Seeks ₹7,000 Crore In Damages From LA-Based AI Company, Alleges It Used Her Name To Generate Billions",
        "url": "https://urgent.news/2026/09/29/urvashi-rautela-seeks-7-000-crore-in-damages-from-la-based-ai-company",
        "published": "2026-09-29T10:02:28.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}