{
  "id": 10852464,
  "title": "Singapore's 6-year-old homegrown patisserie to shutter by year-end",
  "url": "https://urgent.news/2026/09/30/singapores-6-year-old-homegrown-patisserie-to-shutter-by-year-end",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-30T03:42:55.000Z",
  "source": {
    "name": "VnExpress Business",
    "slug": "vnexpress-business",
    "url": "https://e.vnexpress.net/news/business/companies/singapore-s-6-year-old-homegrown-patisserie-to-shutter-by-year-end-5126521.html"
  },
  "original_language": "en",
  "account": "Singapore's homegrown patisserie, LUNA, will close its doors by the end of this year, its brand announced on Instagram on Monday. The decision was met with heavy hearts by the company, which described LUNA as a labor of love built around the people who let them be part of their special moments. The spokesperson for LUNA cited rising operating and ingredient costs, as well as changing consumer patterns and spending habits, as the reasons for the closure. Recent consumer trends indicate that due to current circumstances, it might be better to bring Luna to a close. Established in 2020, LUNA is renowned for its signature Orh Nee Cake. Primarily an online store, the patisserie also sold its desserts at Lucine by LUNA, a cafe located at 111 Somerset that opened in 2024. The cafe, operated independently, will not be affected by LUNA's closure, according to The Straits Times.",
  "summary": "LUNA, a homegrown patisserie in Singapore, says it will be closing its doors at the end of December after six years due to rising costs.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}