{
  "id": 10597266,
  "title": "Q&A with Instinct founder Noah Shinn on Instinct's business model, privacy, safety and security, securing compute, Big Tech competition, and more (Patrick O'Shaughnessy/Colossus)",
  "url": "https://urgent.news/2026/09/29/q-a-with-instinct-founder-noah-shinn-on-instincts-business-model",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-09-29T03:15:00.000Z",
  "source": {
    "name": "Techmeme",
    "slug": "techmeme",
    "url": "https://colossus.com/episode/instinct-the-personal-agent/"
  },
  "original_language": "en",
  "account": "Noah Shinn, the founder of Instinct, finds himself in the midst of a monumental game pitting him against the biggest players in the world. With only months to seize the opportunity, the compute needed for this endeavor is immense, and they possess no distribution advantage. However, they hold a massively growing viral product that has captured their attention.\n\nShinn compares the current software race to something unparalleled, emphasizing that the outcome could be worth trillions of dollars. He has chosen to dedicate himself entirely to this area because of the potential impact personal agents will have on the world.\n\nAs they delve deeper into the conversation, Shinn is asked to provide context for the significance of personal agents and why he chose to focus on this aspect. He explains that the agents being developed are akin to a watershed moment similar to, or perhaps even greater than, the rise of code generation a year prior. This makes it a compelling area for him to fully commit his efforts.",
  "summary": "TRANSCRIPT … Patrick — I can't help but wonder about the grand game that is afoot here. When you really step …",
  "key_points": [
    "Noah Shinn founded Instinct to develop personal agents akin to a watershed moment.",
    "The compute required for Instinct's endeavor is immense with no distribution advantage.",
    "Personal agents are seen as a transformative technology with potential to impact the world."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}