{
  "id": 10456784,
  "title": "Arovia Consumer raises ₹100 cr from Fireside to scale regional food brands",
  "url": "https://urgent.news/2026/09/28/arovia-consumer-raises-100-cr-from-fireside-to-scale-regional-food",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-28T13:50:46.000Z",
  "source": {
    "name": "Business Standard IN",
    "slug": "business-standard-in",
    "url": "https://www.business-standard.com/companies/news/arovia-consumer-raises-100-cr-from-fireside-to-scale-regional-food-brands-126092801140_1.html"
  },
  "original_language": "en",
  "account": null,
  "summary": "Former Soulfull founder Prashant Parameswaran launches platform to take significant stakes in regional packaged-food businesses and help them expand beyond home markets",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}