{
  "id": 10339508,
  "title": "Viant technology CFO Larry Madden sells $390k in stock",
  "url": "https://urgent.news/2026/09/28/viant-technology-cfo-larry-madden-sells-390k-in-stock",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-28T02:01:14.000Z",
  "source": {
    "name": "Investing.com",
    "slug": "investing-com",
    "url": "https://www.investing.com/news/insider-trading-news/viant-technology-cfo-larry-madden-sells-390k-in-stock-93CH-4919257"
  },
  "original_language": "en",
  "account": "CFO of Viant Technology Inc., Larry Madden, recently sold 31,644 shares of the company's Class A Common Stock, totaling $390,019. The sales took place on September 16 and 18, 2026, as Madden followed a pre-established 10b5-1 trading plan adopted on June 16, 2026. The shares were sold at weighted average prices between $12.1035 and $12.5152. Viant's stock has shown a 44% return over the past year, currently valued at $12.19 with a market cap of $810 million. Analysts consider the stock undervalued at its current price.",
  "summary": null,
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Investing.com",
        "title": "Heartflow CFO Vikram Verghese sells $1.23m in company stock",
        "url": "https://urgent.news/2026/09/28/heartflow-cfo-vikram-verghese-sells-1-23m-in-company-stock",
        "published": "2026-09-28T02:01:20.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}