{
  "id": 100977,
  "title": "OpenAI hosted influencers at a luxury retreat with beekeeping. The internet backlash was swift.",
  "url": "https://urgent.news/2026/08/03/openai-hosted-influencers-at-a-luxury-retreat-with-beekeeping-the",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-08-03T21:17:01.000Z",
  "source": {
    "name": "Business Insider",
    "slug": "business-insider",
    "url": "https://www.businessinsider.com/openai-creators-retreat-upstate-new-york-backlash-2026-8"
  },
  "original_language": "en",
  "account": "OpenAI hosted several content creators for a lavish summer retreat in upstate New York. The event, dubbed \"OpenAI Summer Camp,\" took place at the exclusive Wildflower Farms resort, which boasts a 140-acre property surrounded by nature. The itinerary included gourmet meals, a demonstration on OpenAI's latest AI tools, outdoor activities, and complimentary OpenAI-branded merchandise such as canvas bags and jars of honey. Despite the picturesque setting, the retreat has faced significant backlash on social media, with many accusing OpenAI of engaging in greenwashing. Critics argue that a company with numerous energy- and water-intensive data centers is promoting a nature-focused experience, which raises questions about the environmental impact of AI technology.",
  "summary": "Over the weekend, influencers posted optimistic videos of AI after attending an OpenAI-led content creator retreat.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}